Questions? Mail us at info@phriya.com

About us

Hi there! We are Phrya.

Phriya was founded in 2017 by Patricia Iepure and started as a small luxury sleepwear brand. After working for different companies in the fashion industry for several years, she made the decision to start her own business. A brand that is closely linked to her own ideas and values. A brand dedicated to creating nightwear and loungewear items that are easy to wear, comfortable and durable, so women and men can dress more confidently, no matter the occasion.


Phriya for full time dreamers.

Designed for comfort & convenience.

Our pyjamas and loungewear items feature a timeless yet modern design, made for comfort and convenience. Moreover, the silhouettes are simple, chic and elegant.

 So you can relax in comfort regardless of the occasion.

Sustainable & ethical production

The fabrics of our pyjamas are made of 100% natural materials such as cotton and linen. In addition, we work with small collections, so that we avoid overproduction and reduce residual materials. All our products are ethically manufactured in Europe by a family business in a small workshop.

Quality is at the heart of what we do.

We do everything we can to produce a product that is extremely comfortable and at the same time of the highest quality, so that you can unwind in comfort in every occasion. That is why we check all fabrics for softness and durability by frequently testing our products ourselves and take in account feedback from our customers.

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